Tuesday, May 5th, 2009...10:03 am

Chrysler could kill Viper brand altogether within a year



Chrysler confirmed in March that it had received three offers for its Dodge Viper sports car business, and that it was currently doing due diligence ahead of making a final decision. The ailing Detroit carmaker did not reveal who made the offers, nor the likely time that a decision would be made, but the company’s vice-president Jim Press said it likely won’t come until after the viability presentation planned for the U.S. Treasury later this month.

Previously, Chrysler CEO Bob Nardelli confirmed that the sale had gathered interest from both international and North American parties but wasn’t willing to reveal any names.

Dodge Viper SRT 10 ACR

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